New midlands food and drink directory launched in Laois

The new Midlands Food and Drink Directory was launched at an event in Ballykilcavan Farm and Brewery.
The new directory celebrates the rich culinary heritage of the Midlands region and features over 100 local producers from across Laois, Longford, Offaly and Westmeath.

The aim of the directory is to promote the rich food and drink culture and producers in the region. With a focus on sustainability, the strategy aims to make the Midlands the most sustainable food and drink ecosystem on the island by 2030, meeting 2050 environment neutral targets.

"For centuries, the Midlands has been renowned for its tradition in grain milling and distilling, with the region’s food produce influenced by a unique landscape from rolling pastures to lakelands, peatlands and the callows of the Shannon," said Midlands Ireland.

"Today, the diverse land continues to be a hub for award-winning producers, ranging from baked goods, dairy and meats to spirits and organic produce. Our region is also increasingly known as a leader in organic produce, with close to 1 in 5 of the producers in the directory being organic-certified. The Midlands is also witnessing a surge in artisanal producers committed to local, ethical, and sustainable practices. These small businesses are revitalising communities through vibrant farmer’s markets, award-winning products, and unique culinary experiences."

The directory categorises producers into various segments, including bakeries, organics, beverages, dairy, meats, preserves, confectionery, and prepared foods and more.

Laois Local Enterprise Office said: "The New Midlands Food and Drink Directory doesn’t just list businesses; it highlights the region's award-winning produce and unique food experiences, establishing the Midlands as a top destination for food lovers and tourists."